Date Posted: Oct 17, 2012

Deposit and Fixed Income Report Fall 2012

The market for deposits and deposit substitute products is significant, both in size and importance. It is essential for financial services providers to have a comprehensive understanding of this key category, as the continuum of fixed income investment options constitutes a major proportion of the balance sheet of Canadian households. Households are presented with numerous options, from money market mutual funds to high-interest savings accounts, all positioned as providing safety and yield.
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