Fintech Advisory Service Winter 2020

Financial Planning Software: A Shifting Market Gets an Updated Look

As competitive pressure and several tailwinds from the macro-environment push the wealth management industry toward a value proposition focused on comprehensive advice and planning, software will be a key building block in the industry’s path forward on delivering an expanded quality and depth of advice. Based on discussions with a variety of wealth management and software executives, this research feature aims to map out the current market for financial planning software, the competitive landscape for vendors and start-ups in the space, the core product features in today’s market, as well as our outlook on how financial planning products and services might push the industry to evolve in the years ahead.